Control Tower Business in Logistic Services published

A new book: Control Tower Business in Logistic Services is now published!

The book explains what the Control Tower cloud services solution is and how it provides a deep and broad view of the supply chain. But to succeed, a Control Tower software services company needs the same foundation as any other company: a solid strategy and a business plan to execute that strategy. That is why this book also provides a concrete demonstration of how to simulate the strategic choices and operational business plan of a Control Tower business solution. All this makes the book unique. There are probably hundreds of books on strategy and business planning in the world, but this is probably the only book that concretely simulates strategy and business planning in such an exciting new business as Control Tower in Global Logistics Services. The book has two main messages: the control tower and the exploration and testing of alternatives to strategies and business plans, or simulation. Without simulation, strategies and business plans based on one-sided thinking will fail.

Control Tower Business in Logistic Services – Simulated Strategies and Business Plans